Working With One Up

Policies, Practices, and Expectations
Last updated: September 30, 2025
These are the real-world terms that shape how I work with clients—clear, fair, and based on experience. They aren’t written by lawyers; they’re written by me, Dakota Hoskins, (with ai help) to keep our projects smooth, transparent, and mutually respectful.

1) Scope of Services

My work covers websites, automations, and AI systems under the One Up brand. Depending on your plan, this may include:
Hosting and site managementPlugin/theme updatesSecurity monitoring and backupsPerformance optimizationContent updates and small editsConsultation, planning, or custom automation workAI voice/chat agent setup and support
Hosting and site management
Plugin/theme updates
Security monitoring and backups
Performance optimization
Content updates and small edits
Consultation, planning, or custom automation work
AI voice/chat agent setup and support
The exact features depend on your plan or project scope. All current service details are available at oneupdigitalmarketing.com.

2) Fees and Payment

2.1 Subscriptions

Hosting and maintenance plans are billed monthly or annually and renew automatically unless canceled through the Client Portal.

2.2 Hourly & Project Work

Work outside your plan (new pages, integrations, strategy sessions, etc.) is billed hourly or under a quoted project rate. If you don’t have included hours and request help, that request is treated as consent to track and bill for time.

2.3 Late Payments

Unpaid invoices may result in paused services. Late fees or reinstatement charges may apply if payment is delayed beyond 10 days.

3) Ending a Service

3.1 If You Cancel

You can cancel any time through the Client Portal. Service remains active through your current billing period. No prorated refunds are issued.

3.2 If I Cancel

I reserve the right to end services with 14 days’ written notice—or immediately in cases of abuse, nonpayment, or policy violations.

4) Support and Communication

Support requests can be sent via:
app.oneuphi.com (Client Portal)Email: support@oneupdigitalmarketing.comText: (831) 200-3760
app.oneuphi.com (Client Portal)
Text: (831) 200-3760
Each plan includes a set amount of support time per month. Unused time doesn’t roll over. Response times depend on workload and request type. For urgent issues, text is best.

5) Additional or Emergency Work

If something breaks, I’ll prioritize fixing it. If a request is outside your plan or exceeds included time, I’ll provide an estimate whenever possible. In emergencies where pre-approval isn’t realistic, I’ll proceed with the necessary work and communicate costs as soon as possible.

6) Time Tokens

Time Tokens make tracking easier and fairer for everyone.
1 Time Token = 12 minutesEach plan includes a set number of tokens per monthTokens cover content edits, fixes, updates, or small design changesUnused tokens expire at the end of each billing cycleClients without included hours are billed in token increments
1 Time Token = 12 minutes
Each plan includes a set number of tokens per month
Tokens cover content edits, fixes, updates, or small design changes
Unused tokens expire at the end of each billing cycle
Clients without included hours are billed in token increments
Anywhere tokens appear in the Client Portal, you’ll also see their hour equivalent—you don’t need to “speak in tokens” unless you want to.

7) Consulting, Planning, and Research

Some projects require deeper strategy—technical planning, documentation, or architecture. Not every email or meeting is billable, but extended consulting time is if a project becomes complex or requires detailed research.
You’ll always be informed before that happens. This keeps things fair for both quick-turn clients and those with larger builds.

8) Client Responsibilities

You’re responsible for:
Keeping access credentials secureProviding content, approvals, and materials on timeResponding promptly to feedback requests
Keeping access credentials secure
Providing content, approvals, and materials on time
Responding promptly to feedback requests
Delays in approvals or content delivery can delay completion or halt work altogether. I’ll make it as easy as possible with forms and portal tools, but your participation is still essential to getting results.

9) Ownership, Access, and Professional Integrity

You own your stuff. Your website, domain, content, and data are yours — not mine. Anything you’ve paid for or provided (like copy, images, or brand assets) remains your property, even if I helped you set it up.
If you ever decide to move on:
I’ll cooperate professionally to make the transition smooth.I won’t withhold access, exports, or credentials.You’ll retain full ownership of your domain and website content.I may retain copies of my own work (e.g., templates or scripts) for internal use, but never your data or private information.
I’ll cooperate professionally to make the transition smooth.
I won’t withhold access, exports, or credentials.
You’ll retain full ownership of your domain and website content.
I may retain copies of my own work (e.g., templates or scripts) for internal use, but never your data or private information.
The only exception applies to shared systems or licenses that depend on One Up’s infrastructure (like premium plugin licenses or AI services). Those stay with my platform and may stop working after your plan ends — but your data and content remain yours to take anywhere.

10) My Commitment to You

I’m not here to play the agency hostage game. My approach is simple and built on respect:
I’ll always tell you the truth, even when it’s inconvenient.I’ll never hold your assets hostage or charge “release fees.”I’ll own my mistakes and fix what I can.I’ll protect your data and reputation like my own.I’ll respect your time and budget.I’ll give you real advice, not sales talk.And if we ever part ways, you’ll leave with your business intact — no hard feelings.
I’ll always tell you the truth, even when it’s inconvenient.
I’ll never hold your assets hostage or charge “release fees.”
I’ll own my mistakes and fix what I can.
I’ll protect your data and reputation like my own.
I’ll respect your time and budget.
I’ll give you real advice, not sales talk.
And if we ever part ways, you’ll leave with your business intact — no hard feelings.
In short: I’ll do right by you, even when it costs me. That’s how I run this business.

11) Software Licenses & APIs

Active subscribers get access to certain premium software through One Up’s shared licenses (examples below). Licenses remain valid only while your plan is active.
Common tools include:
Gravity FormsDivi ThemeSoftrAirtableOpenAIRank Math SEOMailgunDivi Filter GridGoogle ReCaptcha
Gravity Forms
Divi Theme
Softr
Airtable
OpenAI
Rank Math SEO
Mailgun
Divi Filter Grid
Google ReCaptcha
When a subscription ends, premium licenses are removed. Some tools may keep partial functionality; others may stop entirely. I may update or replace licensed software at any time if better tools become available.

12) AI Agents & Automated Systems

AI features are powerful—but experimental. I use them daily and refine them constantly, but results can vary.
By using One Up’s AI systems, you acknowledge and agree that:
AI isn’t perfect. It may produce inaccurate, incomplete, or surprising responses.You’re responsible for how you use it. Test and review anything before acting on it.No professional advice. AI outputs aren’t legal, financial, or medical guidance.Downtime happens. Third-party issues (e.g., OpenAI, Twilio, or Vapi) may interrupt service.Transcripts aren’t gospel. AI summaries and call logs are for reference only.Customization = control. You can fine-tune your agent’s behavior, but you’re responsible for testing and approval.
AI isn’t perfect. It may produce inaccurate, incomplete, or surprising responses.
You’re responsible for how you use it. Test and review anything before acting on it.
No professional advice. AI outputs aren’t legal, financial, or medical guidance.
Downtime happens. Third-party issues (e.g., OpenAI, Twilio, or Vapi) may interrupt service.
Transcripts aren’t gospel. AI summaries and call logs are for reference only.
Customization = control. You can fine-tune your agent’s behavior, but you’re responsible for testing and approval.
You agree to hold One Up harmless for any issues resulting from AI output or system performance.

13) Limits of Liability

I take security and reliability seriously, but no system is flawless. My liability for any claim is limited to the amount you’ve paid during the current billing period.

14) Revisions & Updates

These working terms evolve as my systems do. If something changes, I’ll note it here or in the Client Portal. Continued use of services means you accept the current version.

15) Governing Principles

These policies are built on respect, fairness, and transparency. I’ll do my part to deliver consistently high-quality work and communication; I expect the same professionalism in return. We’ll keep it simple, honest, and productive—so both sides win.

Privacy Policy

Last updated: September 30, 2025

1) Who we are

This Privacy Policy applies to One Up Digital Marketing (“One Up,” “we,” “our,” “us”).
Owner: Dakota Hoskins
Address: 30 Drake Way #3, Chico, CA 95973
Phone: (831) 200-3760
Websites/portals: oneupdigitalmarketing.com, oneuphi.com, app.oneuphi.com

We respect your privacy and are committed to protecting the personal information you share with us. This policy explains how we collect, use, share, and protect information when you use our websites, portals, forms, AI/voice agents, and related services (the “Services”).

2) Information we collect

We may collect the following categories of information:

  • Contact information: name, email, phone number, address.

  • Account information: login credentials, service selections, payment details (processed securely through third parties like Stripe).

  • SMS/voice interaction data: messages you send or receive, timestamps, consent/opt-in logs.

  • Technical data: IP address, browser type, device identifiers, usage logs, user agent.

  • Business information: project details, service requests, communications with our team.

We do not knowingly collect personal data from children under 13.

3) How we use your information

We use the information we collect to:

  • Provide and manage the Services you request.

  • Send transactional SMS messages (appointment confirmations, reminders, account updates, invoices).

  • Process payments securely through third-party providers.

  • Respond to requests and provide customer support.

  • Improve our websites, services, and automations.

  • Maintain compliance with applicable laws and regulations.

We do not sell personal information to third parties.

4) How we share information

We may share information with:

  • Service providers that help us operate (e.g., Twilio for messaging, Stripe for payments, Vapi/Softr/Airtable for automations).

  • Business partners or subcontractors as needed to fulfill work.

  • Legal authorities if required by law, subpoena, or to protect rights/safety.

We do not allow third parties to use your data for marketing their own products.

5) SMS Program privacy

  • When you opt in to receive text messages, we store your phone number, consent record, and message activity.

  • Text message content is logged for compliance and support purposes.

  • You can opt out anytime by texting STOP.

  • We don’t send marketing texts under this program.

6) Data retention

We retain information as long as necessary to provide Services, meet legal obligations, resolve disputes, and enforce agreements. Opt-out records (STOP requests) are retained to ensure compliance.

7) Your rights under California law (CCPA/CPRA)

If you are a California resident, you have the right to:

  • Know what categories of personal information we collect and how we use it.

  • Request access to the specific data we hold about you.

  • Request deletion of your personal information (subject to legal/contractual exceptions).

  • Opt out of the sale or sharing of your personal information (we do not sell data).

  • Correct inaccurate information.

  • Limit use of sensitive personal information.

To exercise these rights, contact us at support@oneupdigitalmarketing.com or call (831) 200-3760. We will verify your request before responding.

8) Security

We use reasonable administrative, technical, and physical safeguards to protect personal information. No method of storage or transmission is 100% secure, so we cannot guarantee absolute security.

9) Cookies and tracking

We may use cookies or similar technologies to improve site functionality and analyze usage. You can control cookies through your browser settings. We don’t use cookies to run third-party advertising campaigns.

10) International users

Our Services are primarily intended for U.S. users. If you access from outside the U.S., your data may be transferred and processed in the United States.

11) Updates to this policy

We may update this Privacy Policy from time to time. Updates will be posted here with a new “Last updated” date. If changes are significant, we may also notify you directly.

12) Contact us

For questions, privacy requests, or complaints:
One Up Digital Marketing
30 Drake Way #3, Chico, CA 95973
Phone: (831) 200-3760
Email: support@oneupdigitalmarketing.com