Give me six hours to chop down a tree and I will spend the first four sharpening the axe.

- Abraham Lincoln

1-Day Website Pre-Build Checklist

Before Build Day, make sure you’ve shared everything needed to create a site that actually represents your business. This list covers the essentials—check off what you’ve got, and don’t stress if you’re missing a few pieces. The goal is to have as much as possible ready before we start.

 

Business Info

  • Business name (exactly as you want it shown)
  • Tagline or short description
  • Contact email and phone number
  • Physical address (if you want it displayed)
  • Business hours (if applicable)
  • Social media links

Domain & Access

  • Confirm domain name and registrar (GoDaddy, Google Domains, etc.)
  • Share access or send a temporary login if needed
  • Confirm where your current email is hosted (to avoid interruptions)

Branding

  • Logo (SVG or high-res PNG preferred)
  • Brand colors or style guide (if you have one)
  • Fonts or preferred text styles
  • Any inspiration links or example sites you like

Photos & Media

  • Team or owner headshots
  • Business/location photos
  • Product or service images
  • Optional: short intro video or testimonial clips

Content

  • About section draft (even rough notes are fine)
  • Services or product list with short descriptions
  • Pricing info or call-to-action (what you want people to do next)
  • Testimonials or client quotes
  • Any legal text (privacy policy, terms, disclaimers)

Technical Setup

  • Google Analytics account (or confirm we should create one)
  • Access to any existing site or hosting if migrating
  • Business Gmail or email address for forms and contact

Optional Add-Ons

  • Booking link or appointment system
  • Newsletter signup details or email list access
  • Online store products (if applicable)
  • Any special integrations you’d like (CRM, forms, etc.)

Final Prep for Build Day

  • Respond quickly to any messages from Dakota or the One Up team
  • Be available for approvals or quick decisions during the build
  • Have any must-have photos, text, or logins ready to go

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